Op Ed: Starbucks backs its words with action
Direct response to crisis shows companies how best to react By Mark Marchand/For the Daily Gazette | April 27, 2018 Actions speak louder than words. Just ask Starbucks about the value of this old adage. The large coffee house company is driving home a lesson many of us learned when we were young. To learn about responsibility and accountability, teachers, mentors, parents, and others employed this old saying to help us understand what we needed to do when something went wrong. In situations ranging from merely uncomfortable circumstances with a friend or family member…